25 Self-Confidence Affirmations to Help You Smash Your Goals

Do you struggle with confidence and self-belief and you are searching for affirmations for confidence?

It's a common challenge that many people face, but the good news is that affirmations can be a powerful tool for building self-confidence. Affirmations are positive statements that are repeated to oneself with the goal of influencing the subconscious mind and promoting positive change.

By regularly practising affirmations, you can start to shift negative thought patterns and beliefs that may be holding you back from feeling confident and self-assured. Affirmations can help you cultivate a more positive mindset, improve your self-esteem, and ultimately lead to greater success and fulfilment in all areas of your life.

In this article, you'll find a variety of affirmations that are specifically designed to help you build confidence and self-worth. Whether you struggle with social anxiety, imposter syndrome, or simply want to feel more confident in your day-to-day life, these affirmations can help you shift your mindset and start believing in yourself.


Introduction to Self-Confidence Affirmations

 Affirmations for confidence are powerful statements that can help you build and strengthen your belief in yourself.

By repeating positive affirmations daily, you can shift your mindset, challenge negative beliefs, and cultivate a strong sense of self-worth.

These affirmations serve as a reminder of your capabilities, potential, and inner strength. If you want to learn how to write your own affirmations, we encourage you to read through OCCO's blog on "How to Write Your Affirmation."

The power of affirmations for building confidence

Affirmations have the power to transform your outlook on life and boost your confidence. Many people underestimate the effectiveness of affirmations, but when practised consistently, they can bring about remarkable changes in your mindset and overall well-being.

If you're sceptical, read through OCCO's blog post titled "Affirmations: The Powerful Tool Most People Turn Their Nose Up At." It provides valuable insights into how affirmations can positively impact your life.

How to use affirmations for maximum impact

To maximise the impact of affirmations, it's important to incorporate them into your daily routine. Start by setting aside a few moments each day to repeat powerful affirmations that resonate with you.

Take a deep breath, focus your attention on the present moment, and affirm your self-worth. By doing so, you can gradually shift negative beliefs and replace them with positive, empowering thoughts.

Creating an affirmation board can also be a helpful tool. OCCO's blog post on "The Power of Affirmation Boards: A Guide To Making And Using Them" offers detailed guidance on how to create and effectively utilise an affirmation board to enhance your confidence-building journey.

Remember to include self-worth affirmations in your daily practice. Remind yourself that you are an awesome person with immense potential.

Affirm your worthiness and capability to create an amazing life for yourself. Affirmations can improve your outlook on life, boost your confidence, and serve as a source of motivation during challenging times.

As you work on building confidence with affirmations, it's important to address any negative thinking patterns or bad habits that may hinder your progress. Affirmations can help you break free from these patterns and replace them with positive thoughts and actions.

By nurturing self-love and surrounding yourself with positive people, you can create a happier, more fulfilling life.


Affirmations for Believing in Yourself

Incorporating daily affirmations into your routine can be a powerful tool for building self-belief and confidence.

By repeating these affirmations regularly, you can transform your mindset, enhance your self-worth, and cultivate a positive outlook on life. Take a deep breath, centre yourself, and embrace the following affirmations:

1. I am capable of achieving anything I set my mind to

This statement serves as a reminder of your potential and abilities without limitations.

By repeating it daily, you reinforce your belief in your capacity to overcome challenges and accomplish your goals. It shifts your mindset from self-doubt to self-assurance, empowering you to approach obstacles with confidence and determination.

This affirmation opens the door to new possibilities, reminding you that your potential is not limited by external circumstances but by your own mindset and willingness to take action.

2. I trust in my ability to succeed

Believe in yourself, trust your gut, and make confident decisions—this affirmation plants the seeds of unwavering self-assurance. It strengthens your resilience in the face of setbacks and encourages a positive outlook.

By trusting in your ability to succeed, you embrace failure as an opportunity for growth and view challenges as stepping stones towards your desired outcomes.

It propels you forward, empowering you to take risks and venture outside your comfort zone, knowing that your abilities and determination will ultimately lead to success.

3. I am confident in my decisions and choices

This affirmation instils a sense of self-assurance and belief in your decision-making process. It acknowledges that you possess the wisdom, knowledge, and intuition necessary to make choices that align with your values and aspirations.

By repeating this particular affirmation for confidence, you cultivate trust in your judgement, allowing you to let go of self-doubt and second-guessing. It empowers you to embrace your own path, confidently navigating through life's complexities.

With this affirmation, you recognise the significance of your choices and develop the confidence to take decisive action towards creating the life you desire.

4. I am worthy of success and happiness

Claim your worth and embrace the success, happiness, and fulfilment that you inherently deserve with this powerful affirmation.

It emphasises that your worthiness is not dependent on external achievements or validation from others. By internalising this affirmation, you release self-imposed limitations and embrace a mindset of abundance and self-acceptance. It reminds you that your dreams and desires are valid, encouraging you to prioritise your well-being and pursue goals aligned with your passions and values.

This affirmation opens you up to receive the abundance life has to offer, allowing you to create a fulfilling and joyful life.

5. I believe in myself and my potential

This is a powerful affirmation that reinforces your faith in yourself and your ability to reach your goals. It instils a sense of self-belief, motivating you to take action and strive for success.

Recognising your potential can lead to the realisation of your inner strength and ability to accomplish great things.

This statement encourages you to adopt a growth mindset, pushing you to venture outside your comfort zone and explore new opportunities. With this affirmation, you accept that failure is inevitable and turn it into a learning experience. It shifts your focus from fear of failure to trust in yourself and the process of growth.

By repeating this affirmation daily, you become aware of your own greatness and embrace the potential within you.


Affirmations for Overcoming Fear and Doubt

Fear and doubt can be debilitating, preventing us from taking the risks necessary to reach our goals. Affirmations are powerful tools for overcoming these limiting emotions, helping us cultivate a mindset of courage and self-belief.

6. I like fear and embrace courage

The statement implies the importance of confronting fears, developing bravery, and building resilience.

It helps you confront uncomfortable situations with poise and self-assurance, allowing you to take risks in pursuit of your goals.

Consistently repeating positive affirmations can increase your awareness of personal strength, enabling you to overcome challenges and take confident strides towards success.

7. I trust myself to handle any challenges that come my way

The statement highlights the significance of self-trust and the capacity to surmount challenges.

Developing self-assurance can cultivate the ability to trust one's own judgement and instincts when faced with challenging circumstances. The statement shifts your perspective from fear to courage, emphasising your inner strength and resilience.

8. I let go of self-doubt and trust in my abilities

Unlock your potential and banish self-doubt with this powerful affirmation, guiding you towards a future of unwavering confidence and success. It encourages you to recognise the power within you, allowing you to take decisive action towards reaching your goals.

Repeating this affirmation serves as a reminder of your innate potential for success and the ability to accomplish any goal with determination.

You learn to trust in the process, embracing the journey of growth and success.

9. I am confident in my ability to learn and grow from mistakes

Embrace your mistakes as stepping stones to success! With this mindset, you'll gain the confidence to take risks and try new things.

It allows you to accept your imperfections and recognise that failure is inevitable. With this statement, you cultivate a positive attitude towards mistakes, developing resilience and emotional intelligence.

Mistakes provide valuable lessons, helping you grow and become more confident in yourself and your ability to succeed. By repeating this affirmation, you learn to embrace the process of growth and success.

10. I am not afraid to take risks and try new things

Embark on a thrilling journey and unlock your adventurous spirit! Dare to take risks and discover the endless possibilities that await you!

Risk-taking can lead to greater success and personal growth, but it can be difficult due to fear of failure and unfamiliarity with the unknown. This affirmation allows you to overcome self-doubt and fear of the unknown, embracing courage and self-belief.

It encourages you to step into the unknown confidently, believing in your ability to succeed and reach your goals.


Affirmations for Positive Self-Talk

Positive self-talk is an empowering tool to help you cultivate confidence and reach your goals. Affirmations are powerful statements that can help foster a positive mindset and strengthen your sense of self-worth. With consistent practise, you can begin to believe in yourself and the power within you.

Here are some positive self-affirmations to help you reach your goals:

11. I am kind to myself

The statement highlights the significance of displaying kindness and self-compassion towards oneself.

Practising self-compassion fosters an understanding of one's own difficulties and the ability to empathise with others.

Using positive language when speaking to yourself and others can help cultivate confidence and resilience, and consistent practise of this affirmation can foster an attitude of self-love and kindness.

12. I am deserving of love and respect, including from myself

This affirmation highlights the importance of self-love and self-respect. It encourages you to treat yourself with kindness and appreciation, being your own best friend.

Valuing yourself is the first step to achieving a high level of self-confidence, allowing you to recognise your worth and value in life. You learn to recognise and accept your strengths and weaknesses, displaying respect for yourself and others.

13. I am strong and love myself

It's time to celebrate and embrace yourself! This statement highlights the significance of self-love and self-esteem.

Rather than dwelling on your flaws, it encourages you to recognise and celebrate your strengths and accomplishments.

It highlights how focusing on the positive aspects of yourself can help build confidence in one's abilities and skills. It allows you to take pride in your successes, recognising your worth and potential.

14. I am proud of who I am and what I have accomplished

Never forget the power of self-love and appreciation—it's the ultimate key to unlocking your true potential!

It encourages you to embrace your unique qualities, celebrate your successes, and value yourself for who you are.

Recognising and taking pride in your accomplishments helps boost your confidence and self-esteem, allowing you to believe in yourself and your potential.

15. I am confident 

It is important to recognise and embrace your individual strengths and talents. This statement serves as a reminder of the confidence you have in yourself and your capabilities.

It emphasises the importance of self-worth, allowing you to take pride in your unique qualities and skillset.

You learn to trust yourself, recognising that you are capable of achieving your goals and dreams.


Affirmations for Maintaining Self-Confidence

It can be difficult to maintain self-confidence, especially during times of stress and uncertainty. But with the right affirmations, you can learn to foster a sense of self-belief and resilience to stay motivated and reach your goals. Here are some affirmations for maintaining self-confidence:

16. I am committed to my personal growth and development

This affirmation emphasises the importance of self-improvement and growth. It encourages you to take ownership of your life, actively seeking out opportunities for growth and development.

It helps foster an attitude of resilience and determination, allowing you to stay motivated in the face of challenges and obstacles.

By dedicating time and effort to personal development, individuals can acquire new abilities and achieve their objectives with assurance.

17. I surround myself with positive and supportive people

It's essential to surround yourself with positive people who show you unconditional love and support. This affirmation encourages you to cultivate relationships with individuals who will encourage and motivate you, helping to boost your confidence and self-esteem.

Having a supportive network of people can help individuals develop self-trust, take risks, and learn from mistakes without experiencing shame or embarrassment.

These relationships can inspire a sense of hope and inspire you to take action.

18. I take care of my physical and emotional well-being

Taking care of your physical and emotional well-being is essential for maintaining a good level of self-confidence.

This statement encourages individuals to prioritise their overall health, both mental and physical. It highlights the importance of getting proper exercise, eating healthy meals, and getting enough rest.

By taking care of yourself, you can better manage your emotions and stay in control of your life.

19. I celebrate my successes and progress

This statement is a reminder to recognise and appreciate the progress you make, no matter how small. Celebrating successes, no matter how small, can help boost your confidence and provide motivation to keep working towards your goals.

It promotes self-esteem by encouraging recognition of personal achievements, even if they may appear trivial at first.

Taking the time to acknowledge and appreciate your progress helps you stay focused and motivated to reach your objectives.

20. I am grateful for all the good things in my life

Gratitude is a powerful tool for cultivating self-confidence. This statement reminds us to take the time to appreciate the many blessings and good things in our lives, no matter how small.

By expressing gratitude, we can shift our focus from unhelpful thoughts to more positive ones; allowing us to gain perspective and recognise our strengths.

This statement is also a reminder to take the time to reflect on all that we have accomplished and be proud of it.


Affirmations for Goal-Setting and Achievement

Achieving your goals can be a difficult process, but with the right affirmations, you can stay motivated and on track. Here are some affirmations for goal-setting and achievement:

21. I set goals that align with my values and passions

This affirmation encourages individuals to identify their values and passions, and then align them with their goals. It helps provide a sense of purpose and direction, allowing you to stay focused on the bigger picture.

By setting goals that are meaningful to us, we can stay motivated and inspired to reach our objectives. This statement reminds us to stay motivated and on track.

22. I am focused and determined to achieve my goals

This affirmation emphasises the importance of focus and determination when it comes to achieving your goals. It encourages individuals to stay focused on what they want to accomplish and reminds them that they have the power within themselves to make it happen.

With strong, unwavering focus and determination, we can take action towards our objectives and reach our goals.

23. I visualise my success and believe it is possible

Unlock the power of positivity and manifest your dreams with the simple act of visualisation! It reminds us that our dreams are achievable, no matter how big or small they may be.

Through the act of envisioning our objectives, we are able to establish a mental picture of the end result and proceed to undertake the necessary measures to bring it to fruition.

Visualising our success can also help boost our confidence and provide motivation.

24. I take action towards my goals every day

This affirmation encourages us to take action each day in order to reach our objectives. We all have goals that we wish to accomplish, but it is often easy to get overwhelmed and lose sight of what needs to be done to achieve them.

This statement serves as a reminder that taking small steps towards our goals on a daily basis can help keep us on track and bring us closer to success.

By committing to taking action each day, we can stay focused, motivated, and inspired to reach our objectives.

25. I am proud of myself for the progress I have made

Let's give ourselves a pat on the back for all the hustle and heart we've poured into achieving our goals! It's time to recognise and appreciate our hard work and dedication.

No matter how small the progress may seem, it is important totake the time to be proud of ourselves for what we have accomplished.

By celebrating our successes, no matter how small, we can stay motivated and inspired to pursue our objectives. This statement is a reminder to take pride in the progress we have made and be grateful for all that we have achieved.

These affirmations are not only a powerful reminder to stay motivated and focused on our goals but also serve as a source of positivity and confidence. By focusing on the positive aspects of ourselves and our goals, we can create an environment that is conducive to success. When paired with some tools like OCCO London's The Founders Bundle, which is a collection of productivity tools for creatives who want to make the most out of their day, these affirmations can help us stay on track and reach our objectives.

After reading the above information, you might still have some questions about using affirmations to boost your confidence. We will answer those questions in the next section of this blog.


Frequently Asked Questions

Here are some of the most frequently asked questions about using affirmations to boost your self-confidence:

How do affirmations help build self-confidence?

Affirmations are positive statements we tell ourselves to boost our self-confidence and mental well-being.

They help to shift our perspective on ourselves and the world around us, allowing us to focus on the positives. By repeating these affirmations, we create a powerful new narrative about ourselves that has empowering implications for our lives.

Affirmations can help us feel more confident in our abilities and better equipped to reach our goals.

How often should I repeat affirmations?

It is important to note that affirmations should be repeated regularly in order to be effective. Repeating an affirmation once or twice isn't enough, as it takes time for it to sink in and become part of our daily thoughts and beliefs.

The frequency of reciting affirmations depends on the individual. Some people may find that repeating an affirmation a few times every day is enough for them to experience the effects, while others may need to repeat an affirmation multiple times a day in order to experience the desired results.

Can affirmations help with anxiety and stress?

Affirmations have been shown to have a positive impact on managing and reducing anxiety and stress.

By repeating positive statements, we can create a new narrative around stressful situations that allows us to remain calm and focused. Affirmations help to replace negative thoughts with more positive and empowering ones, allowing us to take control of our thought processes during difficult times.

Additionally, when combined with mindful breathing exercises or other relaxation techniques, affirmations are an effective way to manage stress and enable us to focus on our goals.

How do I create my own affirmations?

To create your own affirmations, start by identifying areas of your life that you would like to improve or focus on.

Think about what it is that you would like to achieve and write down a few words or phrases that express your desired outcome. For example, if you want to increase your self-confidence, you could write down phrases like "I am confident and capable" or "I have the power to achieve my goals".

Once you have identified the phrases that reflect your desired outcome, repeat them regularly as a way of reinforcing those positive messages in your brain. Doing this will help to keep your goals and intentions in the forefront of your mind, allowing you to take action and achieve success.

What are some examples of powerful self-confidence affirmations?

Some powerful self-confidence affirmations include:

“I am worthy of success and happiness.”

“I trust my intuition and inner wisdom.”

“I have the strength to overcome any obstacle.”

“I am capable of achieving my goals.”

“I have the power to create the life I want.”

“I am worthy of love and respect.”

“I have the courage to take risks and follow my dreams.”

“I am confident in my abilities and talents.” “I am open to new opportunities and experiences.”

“I am worthy of great things.” “I believe in myself and my potential.”

“I am strong and capable of achieving my goals.”

“I have the power to make positive changes in my life.” “I am worthy of success and happiness.”

These affirmations can help you create a new narrative around yourself and your goals, allowing you to achieve success and increase your self-confidence.



Affirmations for confidence can be a powerful tool to help you reach your goals and overcome self-doubt.

By repeating positive statements about yourself and your abilities, you can reprogram your mind to believe in yourself and your potential. Whether you're struggling with anxiety, low self-esteem, or just need a boost of confidence, affirmations can help.

Remember to repeat your affirmations regularly, personalise them to fit your specific needs, and stay consistent with your practise. With time and dedication, you can build unshakable self-confidence and achieve your goals.

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OCCO London is dedicated to helping you reach your full potential and live life to the fullest. Check out our range of products designed to help you practise self-care and boost your confidence.

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